The first pouch designed, so you can

The first pouch designed to

USE LESS
NICOTINE

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0.0 MG for when you
want the feel
not the nicotine

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Start your day with
a 0.0 MG Blank
to lower intake.

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AT YOUR
OWN PACE

Use Shift Blanks™ to take breaks or start your day nicotine-free—on your terms

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JUST ZERO.
JUST BLANKS

Shift Blanks™ are 0.0 MG pouches that fit seamlessly into your routine.

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FEWER WITH
FLAVOR

Long-lasting 0.0 MG pouches help reduce how often you reach for a pouch.

All Products

Shift Blanks™

No nicotine pouches

0.0 mg pouches to improve your energy, your
focus, or simply calm.

0.0 mg pouches to improve your energy, your focus, or simply calm.

Buy
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Take the Quiz

Discover where you are in your nicotine
journey and find the right program for you.

Discover where you are in your nicotine journey and find the right program for you.

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Learn More at 

NicShift.com

Explore how our education-based approach can help you shift your habits.

Visit NicShift.com

SHIFT NICOTINE
REDUCTION PROGRAMS

Your Routine.
Your Pace.
Real Support

Our 40- and 100-day programs are designed to help you reduce your nicotine use over time with structure, education, and accountability.

Your Routine. Your Pace. Real Support

Each program includes:

  • A quick intake form to understand your nicotine habits
    and recommend a personalized plan
  • Guided educational content to help you take control of
    your nicotine use—whether you want to taper gradually
    or prepare to quit
  • Optional access to a step-down cycle as part of your
    program
  • Weekly check-ins via text and email to track progress
     and support your journey
  • A quick intake form to understand your nicotine habits and recommend a personalized plan
  • Guided educational content to help you take control of your nicotine use—whether you want to taper gradually or prepare to quit
  • Optional access to a step-down cycle as part of your program
  • Weekly check-ins via text and email to track progress and support your journey

Our 40- and 100-day programs are designed to help you reduce
your nicotine use over time with structure, education, and
accountability.

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HEAR WHAT
OUR CUSTOMERS SAY

I didn’t think I’d ever cut back, but this actually works.

Feels the same, just less nicotine over time. Also, this is the best tasting pouch on the market.

Matt, 27. MS.

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I’ve been using pouches for years and I needed to cut back.

Shift made it easy—I barely notice the difference week to week, but now I’m down way lower than I ever thought I’d be.

Tyler, 34. TN.

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I barely even think about it.

Just pop in a pouch like always and now I’m using less without even trying.

Ryan, 36. SC.

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